SSL certificates and SEO: How do they affect your search rankings?
To overviewWhy an SSL certificate is crucial for your Google SEO and online success
If you have a website, you naturally want it to rank well in Google's search results. One way to achieve this is by using an SSL certificate. But what exactly is an SSL certificate, and how does it affect your ranking in search results? In this blog post, we explain why an SSL certificate is essential for your website and how it can contribute to better search rankings.
What is an SSL certificate?
An SSL (Secure Sockets Layer) certificate ensures that the data exchange between your website and your visitors is encrypted. This means that sensitive information, such as personal data or payment information, is transmitted securely and protected from unwanted access.
When installing an SSL certificate, the URL of your website changes from http:// to https://, where the 's' stands for 'secure'. This small difference makes a big difference in the security of your Web site.
Why is an SSL certificate important for Google SEO?
Google has indicated since 2014 that secure websites are given preference in search results. This means that a website with an SSL certificate can rank higher than a similar website without one. So using an SSL certificate is seen as a positive signal by Google and can help you perform better in search results.
In addition, Google Chrome shows a notification to users when they visit an unsecured website. This can deter potential visitors and cause them to leave your website before they have even seen your content. By using an SSL certificate, you avoid this warning and improve the user experience, which can ultimately contribute positively to your search rankings.
Improve the user experience and build trust
An SSL certificate not only contributes to a better ranking in search results, but also helps build trust with your visitors. When they see that your website is secure, they are more likely to fill out contact forms, buy products or take other desired actions. At OXXA.com, you can easily request an SSL certificate and have it installed. This ensures that your website is not only secure, but also that you can enjoy the SEO benefits that come with it.
How do you choose the right SSL certificate?
There are different types of SSL certificates available, ranging from standard certificates for a single website to comprehensive certificates for multiple domains and subdomains. When choosing the right certificate, it is important to consider the specific needs of your Web site.
SSL certificates at OXXA.com
At OXXA.com, we offer a variety of SSL certificates to meet your website's different security needs. Whether you're looking for basic security for one domain or a comprehensive certificate for multiple domains, we're happy to help you choose the right certificate.
If you don't have an SSL certificate yet, it's wise to request one as soon as possible. At OXXA.com, we are happy to help you choose and install the right SSL certificate so that you can enjoy the benefits it provides for your website and your SEO strategy.